I am a product designer who strive to solve real customer problems. i achieve this through collaboration, testing, and constant learning.
i have domain expertise in enterprise saas, specically in designing products for marketers. currently at webflow, previously at optimizely and ibm.
i enjoy working with other designers and help each other grow, so we can solve big problems together. contact me if you want to collaborate on your next project!
designed improved flow of underutilized features, incorporating brainstorming capability using generative ai. the improvement gave 2x increase in the number of variables created.
coming soon
optimizely / 2023
led the design for optimizely’s new e-commerce promotions builder. prototype of the design was presented at annual conference and increased customer engagement by 70%.
I facilitated Design Thinking workshops and designed an MVP to improve a major US airline’s aircraft induction process.
.png)
core digital media / 2021
Conducted research with homeowners and improved the tool to provide better transparency and personalization.
